As our byline states, Covenant Group is "an association of leading Christian retailers". It is our privilege to serve and provide marketing resources and promotional tools to many of the top retail organizations in the CBA marketplace. From consumer catalogs to our annual 400-plus page Church Supplies Catalog, we are retailers, serving retailers... with some of the most innovative, creative, and cost-effective marketing tools available anywhere!
Ideal for smaller independents... our Affiliate Store program!
In our ongoing efforts to be responsive to the climate of our industry and retail in general, Covenant Group has continued to find ways to lower the sales threshold needed for membership in our group! Many retailers today are simply not able to meet the $1 million sales level of the past; so we've responded with our new Affiliate Program for stores in the $500,000-$1,000,000 annual sales range.
This new program opens the highly successful Covenant Group catalogs, tabloids, premiums and promotions to even more retailers. If you are an aggressive, excellent retailer, with annual sales in the range specified above (or higher), we invite you to click on the Contact Us link at the top of the page. We'll get right back in touch with you and go over all the details of how our Affiliate level may just be the perfect fit for your store(s)!
What's NEW with Covenant Group
Covenant Group is once again gearing up for the start of a new year. We've added some "tweeks" to our popular promotional program offerings for the new year, and we're already hard at work on on our 1st quarter promotions and flyers.
In addition, our annual Church Supplies Catalog was just released a few weeks ago, into more than 60,000 churches nationwide! Published in mid-September of each year, we leverage our more than 25 years of church supplies marketing expertise to fill this book annually with the very best of the best for churches and their needs. To obtain more information on our church marketing tools and resources, click the "Contact Us" above and indicate that interest in the Comments section of the online request form.
Furthermore, our "digital catalog" component continues to expand as all consumer catalogs and flyers are now available in a completely interactive digital format. Utilizing "page turn" technology as well as convenient "zoom" on all copy and prices as products are moused over, this electronic edition allows our member retailers to take their consumer pieces directly into the inbox of their customers, and act as the complimentary digital component to the industry-respected printed catalogs and flyers that we produce!
Lastly, our Covenant Group CORE INVENTORY MANAGEMENT program continues to expand, offering better terms and margin from virtually all leading publishers. In exchange, this unique member benefit allows our member stores to not only analyze and manage their inventory even faster and more efficiently, but also provides a way for them to compare with others in the group to benchmark their progress. Additionally, the program has allowed us to develop our own "CG Core" lists, and our participating vendors allow our stores to use these for their additional discounts and incentives...resulting in a "truer" core list that mirrors what is being sold (and promoted) in our member stores! This program has helped many of our members benchmark their way to improved product selection as well as increased margins on key backlist titles.
If you are a VENDOR PARTNER of Covenant Group
You'll want to check out the VendorLinks section where you can view our up-to-date membership listing, our promotional calendar for the coming months, download contracts for current promotional opportunities, see what's ahead... and even get our reasons behind why we feel Covenant Group is a great investment of your marketing funds!
A user log-in and password are required for entry. If you do not know your log-in and password, check with the main contact for Covenant Group in your company and they can provide it to you!
And by the way, THANKS for your support of our promotional efforts and our stores!
If you are a RETAILER interested in learning more about Covenant Group...
We'd love to connect with you! Just click on the Contact Us option at the top of the page and fill out the online form. We'll get right back to you!
In the meantime, you can learn more about our organization by clicking on any of the tabs at the top of this page (no user names or passwords are required to veiw these areas of the site!). Be sure to especially check out our History, About Us, and Frequently Asked Questions (FAQ) sections!
Thanks for visiting... we hope to hear from you!
If you are a MEMBER DEALERSHIP of Covenant Group...
Don't forget, you can access all the latest samples of catalog and tabloid page layouts, POP materials, Product Listings for current promotions, our annual Promotional Calendar, and even our current Vendor Listing... all by clicking in our MemberLinks section (user log-in and password required).
(If you are a staff member of a Covenant Group dealership and do not know your user name and password, please check with the main marketing contact in your company for this information.)